In the spirit of all is fair in war and sports, the Pawtucket PawSox and the Buffalo Bisons, International Baseball League rivals, are sponsoring crosswise promotions of quarterback Tom Brady’s woes.

The PawSox, Triple-A farm club of the Boston Red Sox, announced Tuesday they will sponsor a “Free Tom Brady” night June 10 at their Rhode Island ball park in support of the New England Patriots star who faces a four-game National Football League  suspension this fall for his role in “Deflategate.”  Fans named Tom or Brady will be admitted free.

The Bisons, Triple-A farm club of the Toronto Blue Jays, responded the next day with a “Keep Brady Suspended” night on June 11 at their park in western New York. Fans who bring a “properly inflated football” for youth football programs or “undestroyed cellphones” for donation to Cell Phones for Soldiers charity can purchase two tickets for the price of one. Box seats that usually sell for $13 apiece will be lower to $12 to match Brady’s No. 12 jersey.

Strangely, the teams do not play each other on their opposite-promotion games devoted to Brady’s fate.

But fans of the baseball rivals also support the Buffalo Bills and the New England Patriots football teams, and Brady is critical to their hopes for success when the NFL teams meet in week four of the 2016 football season.

Brady  has dominated the Buffalo Bills during his 14-year pro football career.  If the pending legal appeal of his NFL suspension is rejected in the next couple of months, he will be absent when the Bills come to Gillette Stadium on Sunday, Oct. 2, giving Buffalo loyalists great cheer.

Mike Buczkowski, general manager of the Buffalo Bisons, told the Buffalo News he decided to counter the “Free Tom Brady” promotion when he first saw the announcement on Twitter. He said the staff exchanged several ideas by email, settling on “Keep Brady Suspended.”

Sports, the Bisons reason, is one of the areas of life where almost anything fun goes when it comes to promoting your city’s athletic teams and their aspirations.